Thursday, February 19, 2009

The 12 for 12K Challenge


The 12for12k Challenge is the brainchild of Press Release PR owner Danny Brown. Inspired by the way that social media has changed so many lives for the better already with various charity promotions, Danny wanted to do something that was both easy to take part in and have the potential to change as many lives as possible. The 12for12k Challenge started taking shape.

It is a very simple concept:

12 months of the year
12 charities, 1 chosen every month
1200 people
$10 donation per person, per charity, each month for 12 months, a total of just $120 per person over the year

They have some pretty strict requirements for the charities they choose to support.

Read about this months charity Stop The Silence here.

I'm in are you?


John Haydon said...

Thanks so much for supporting!

Sarah Robinson said...

Wow! Thanks so much for doing this. I love watching how social media is making a difference thought this campaign.

Well done!