Saturday, April 4, 2009

April 12 for 12K Challenge

The 12for12k Challenge is the combination of social media and fund-raising that aims to change the lives of millions worldwide. By harnessing the power of social media and its unparalleled networking tools, 12for12k looks to bring hope and optimism to those who need it most.

The premise of 12for12K is simple:

12 months
12 charities
$12,000 per charity

By using the power and outreach of social media to spread the word, many less fortunate people will be helped.

To ensure as much help goes to those who need it, all the partners in the 12for12k Challenge are offering their time and services for free. Additionally, every charity chosen must have no more than 10% administration costs, with financial records available on request. Additionally, all donations go direct to the charity’s normal donation page - there is no middle-man to handle donations.

Wonderful things have happened in 2009. War Child, Stop the Silence were the first two charities to be aided by 12for12K. Then in March an amazing thing happened. 12for12K unleashed the power of Twitter and raised over $15,000 for Share Our Strength, which is committed to see that no child in the US is ever hungry.

This month, 12for12K is joining forces with Mom It Forward to support Which is helping mothers and families in Rural Kenya. Read about them and the wonderful things they do and go to 12for12k if you would like to support them or any of the other charities supported by 12for12K.