Friday, June 5, 2009

12 For 12K Supports UNICEF in June

Every day 25,000 children die from a preventable cause.

Having what it takes, doing whatever it takes—this is the essence of UNICEF, the organization that has saved more children’s lives than any other humanitarian organization in the world.

UNICEF’s accomplishments are the result of more than 60 years of on-the ground work all around the world, led by experts from a range of disciplines, who have unparalleled influence at the highest levels of government, and the courage, resolve and commitment to get the job done.

More children are alive today because of UNICEF. And yet, impressive as these results are, it is not enough.

UNICEF’s unmatched reach, expertise, access and influence, innovation, efficiency and resolve mandate that we do whatever it takes to put an end to the unnecessary deaths of 25,000 children who die every day from preventable causes.

This is where the Believe in Zero campaign aims to make the difference.

That even one child dies from a preventable cause is completely unacceptable—especially when simple, basic and affordable interventions exist to save lives.

What will your donation buy? I will focus on Water. Water is life.

Yet one billion people do not have access to safe water, and 2.6 billion people live without proper sanitation. Water-borne illness is the second highest cause of childhood death in the world. When water is unsafe and sanitation non-existent, water can kill.

$10 can provide 400 children with enough clean drinking water for one day. Just $10, less than we spend on coffee in a week. Can you give $10 to save countless children?


I am a huge supporter of the 12 for 12K Challenge. I think it is a brilliant and provides the opportunity for those who want to help but do not have endless resources the ability to do so much with very little.
The 12for12k Challenge is the combination of social media and fund-raising that aims to change the lives of millions worldwide. By harnessing the power of social media and its unparalleled networking tools, 12for12k looks to bring hope and optimism to those who need it most.
The premise of 12for12K is simple:

12 months
12 charities
$12,000 per charity

You’ve already taken the first step of the challenge by reading this.

The next step is up to you.